{"id":1406,"date":"2023-05-13T05:10:33","date_gmt":"2023-05-13T05:10:33","guid":{"rendered":"https:\/\/aspentheme.com\/?p=1406"},"modified":"2023-05-13T05:10:34","modified_gmt":"2023-05-13T05:10:34","slug":"the-helpful-content-system-algo-is-coming-in-the-coming-months","status":"publish","type":"post","link":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/","title":{"rendered":"The helpful Content System Algo is coming in the coming months"},"content":{"rendered":"\n<p>In the upcoming months, Google plans to launch a new update for its content evaluation system. This revision aims to allow Google Search to better comprehend content generated from personal or expert perspectives, according to a company statement.<\/p>\n\n\n\n<p>Source: <a href=\"https:\/\/searchengineland.com\/google-to-update-the-helpful-content-system-algorithm-in-the-coming-months-416440\">Searchengineland.com<\/a><\/p>\n\n\n\n<p>Further details on the content quality update reveal that Google is specifically targeting &#8220;content that seems to have been primarily created for ranking well in search engines rather than to help or inform people.&#8221;<\/p>\n\n\n\n<p>The purpose of this algorithm update is to assist users in locating &#8220;high-quality content,&#8221; according to Google. The goal is to promote content that is beneficial to users and created with them in mind.<\/p>\n\n\n\n<p>Users often become frustrated when they encounter web pages that rank high in search results but provide little helpful information &#8211; these are typically designed solely for ranking in search engines. This type of content is often referred to as &#8220;search engine-first content&#8221; or &#8220;SEO content.&#8221;<\/p>\n\n\n\n<p>Google&#8217;s content quality algorithm seeks to demote these kinds of sites while elevating more user-friendly websites, those built with humans in mind rather than just search engines.<\/p>\n\n\n\n<p>Google described this as a continuing effort to &#8220;reduce low-quality content and make it easier to find content that feels authentic and useful in search.&#8221;<\/p>\n\n\n\n<p>Why this matters. While this new update has not yet been released, it&#8217;s slated for launch in the &#8220;coming months.&#8221; We will keep you informed about the rollout and what it means for your websites, content, and clients. Until then, continue creating beneficial content, and you should be in a good position in the long term, ideally.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the upcoming months, Google plans to launch a new update for its content evaluation system. This revision aims to allow Google Search to better comprehend content generated from personal or expert perspectives, according to &#8230; <a title=\"The helpful Content System Algo is coming in the coming months\" class=\"read-more\" href=\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/\" aria-label=\"More on The helpful Content System Algo is coming in the coming months\">Read more<\/a><\/p>\n","protected":false},"author":2,"featured_media":1407,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[11],"tags":[],"ppma_author":[10],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The helpful Content System Algo is coming in the coming months - AspenTheme<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The helpful Content System Algo is coming in the coming months - AspenTheme\" \/>\n<meta property=\"og:description\" content=\"In the upcoming months, Google plans to launch a new update for its content evaluation system. This revision aims to allow Google Search to better comprehend content generated from personal or expert perspectives, according to ... Read more\" \/>\n<meta property=\"og:url\" content=\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/\" \/>\n<meta property=\"og:site_name\" content=\"AspenTheme\" \/>\n<meta property=\"article:published_time\" content=\"2023-05-13T05:10:33+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-05-13T05:10:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/05\/helpful-content.jpeg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Peter Ngo\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Peter Ngo\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/\"},\"author\":{\"name\":\"Peter Ngo\",\"@id\":\"https:\/\/aspentheme.com\/#\/schema\/person\/f11f5c4019212ad3eefba652af66792b\"},\"headline\":\"The helpful Content System Algo is coming in the coming months\",\"datePublished\":\"2023-05-13T05:10:33+00:00\",\"dateModified\":\"2023-05-13T05:10:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/\"},\"wordCount\":277,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/aspentheme.com\/#organization\"},\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/\",\"url\":\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/\",\"name\":\"The helpful Content System Algo is coming in the coming months - AspenTheme\",\"isPartOf\":{\"@id\":\"https:\/\/aspentheme.com\/#website\"},\"datePublished\":\"2023-05-13T05:10:33+00:00\",\"dateModified\":\"2023-05-13T05:10:34+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/aspentheme.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing\",\"item\":\"https:\/\/aspentheme.com\/category\/marketing\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"SEO\",\"item\":\"https:\/\/aspentheme.com\/category\/marketing\/seo\/\"},{\"@type\":\"ListItem\",\"position\":4,\"name\":\"The helpful Content System Algo is coming in the coming months\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/aspentheme.com\/#website\",\"url\":\"https:\/\/aspentheme.com\/\",\"name\":\"AspenTheme\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/aspentheme.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/aspentheme.com\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/aspentheme.com\/#organization\",\"name\":\"AspenTheme\",\"url\":\"https:\/\/aspentheme.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/aspentheme.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/favicon.svg\",\"contentUrl\":\"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/favicon.svg\",\"width\":500,\"height\":500,\"caption\":\"AspenTheme\"},\"image\":{\"@id\":\"https:\/\/aspentheme.com\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/aspentheme.com\/#\/schema\/person\/f11f5c4019212ad3eefba652af66792b\",\"name\":\"Peter Ngo\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/aspentheme.com\/#\/schema\/person\/image\/e6c3e2f34d43b124e51badcfe5676acb\",\"url\":\"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/Peter-Ngo.png\",\"contentUrl\":\"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/Peter-Ngo.png\",\"caption\":\"Peter Ngo\"},\"description\":\"testing 122434\",\"sameAs\":[\"https:\/\/localseoexperts.au\"],\"url\":\"https:\/\/aspentheme.com\/author\/peterngo\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"The helpful Content System Algo is coming in the coming months - AspenTheme","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/","og_locale":"en_US","og_type":"article","og_title":"The helpful Content System Algo is coming in the coming months - AspenTheme","og_description":"In the upcoming months, Google plans to launch a new update for its content evaluation system. This revision aims to allow Google Search to better comprehend content generated from personal or expert perspectives, according to ... Read more","og_url":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/","og_site_name":"AspenTheme","article_published_time":"2023-05-13T05:10:33+00:00","article_modified_time":"2023-05-13T05:10:34+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/05\/helpful-content.jpeg","type":"image\/jpeg"}],"author":"Peter Ngo","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Peter Ngo","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/#article","isPartOf":{"@id":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/"},"author":{"name":"Peter Ngo","@id":"https:\/\/aspentheme.com\/#\/schema\/person\/f11f5c4019212ad3eefba652af66792b"},"headline":"The helpful Content System Algo is coming in the coming months","datePublished":"2023-05-13T05:10:33+00:00","dateModified":"2023-05-13T05:10:34+00:00","mainEntityOfPage":{"@id":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/"},"wordCount":277,"commentCount":0,"publisher":{"@id":"https:\/\/aspentheme.com\/#organization"},"articleSection":["SEO"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/","url":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/","name":"The helpful Content System Algo is coming in the coming months - AspenTheme","isPartOf":{"@id":"https:\/\/aspentheme.com\/#website"},"datePublished":"2023-05-13T05:10:33+00:00","dateModified":"2023-05-13T05:10:34+00:00","breadcrumb":{"@id":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/aspentheme.com\/marketing\/seo\/the-helpful-content-system-algo-is-coming-in-the-coming-months\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/aspentheme.com\/"},{"@type":"ListItem","position":2,"name":"Marketing","item":"https:\/\/aspentheme.com\/category\/marketing\/"},{"@type":"ListItem","position":3,"name":"SEO","item":"https:\/\/aspentheme.com\/category\/marketing\/seo\/"},{"@type":"ListItem","position":4,"name":"The helpful Content System Algo is coming in the coming months"}]},{"@type":"WebSite","@id":"https:\/\/aspentheme.com\/#website","url":"https:\/\/aspentheme.com\/","name":"AspenTheme","description":"","publisher":{"@id":"https:\/\/aspentheme.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/aspentheme.com\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/aspentheme.com\/#organization","name":"AspenTheme","url":"https:\/\/aspentheme.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/aspentheme.com\/#\/schema\/logo\/image\/","url":"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/favicon.svg","contentUrl":"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/favicon.svg","width":500,"height":500,"caption":"AspenTheme"},"image":{"@id":"https:\/\/aspentheme.com\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/aspentheme.com\/#\/schema\/person\/f11f5c4019212ad3eefba652af66792b","name":"Peter Ngo","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/aspentheme.com\/#\/schema\/person\/image\/e6c3e2f34d43b124e51badcfe5676acb","url":"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/Peter-Ngo.png","contentUrl":"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/Peter-Ngo.png","caption":"Peter Ngo"},"description":"testing 122434","sameAs":["https:\/\/localseoexperts.au"],"url":"https:\/\/aspentheme.com\/author\/peterngo\/"}]}},"authors":[{"term_id":10,"user_id":2,"is_guest":0,"slug":"peterngo","display_name":"Peter Ngo","avatar_url":{"url":"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/Peter-Ngo.png","url2x":"https:\/\/aspentheme.com\/wp-content\/uploads\/2023\/04\/Peter-Ngo.png"},"user_url":"https:\/\/localseoexperts.au","last_name":"Ngo","first_name":"Peter","description":"I have over 10 years experience in SEO and marketing. I covered everything SEO or digital marketing related. Visit my website LocalSEOexperts.au"}],"_links":{"self":[{"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/posts\/1406"}],"collection":[{"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/comments?post=1406"}],"version-history":[{"count":1,"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/posts\/1406\/revisions"}],"predecessor-version":[{"id":1408,"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/posts\/1406\/revisions\/1408"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/media\/1407"}],"wp:attachment":[{"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/media?parent=1406"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/categories?post=1406"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/tags?post=1406"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/aspentheme.com\/wp-json\/wp\/v2\/ppma_author?post=1406"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}